Redefine Perceptions of Your Church to Your Potential Audiences by working with Set?Communicate!
At first glance, the language of "church" and "marketing" on the same webpage may seem at odds with one another. We understand that. But we also know that churches need to be seen and heard within their congregations and the larger public.
At Set?Communicate!, we redefine our client churches by creating effective marketing communications solutions. Each of our client churches benefit from our guidance as together, we work through the decision-generating stages and arrive at a creative marketing solution that resonates with our client churches' specific needs.
We provide marketing strategy, insight and creative solutions that culminate with one-of-a-kind creations. Our firm’s expertise spans collateral programs, websites, direct marketing, development campaigns, advertising campaigns and church identity programs.
We become grounded in our client churches so we can assist in moving them in the right direction to attain their goals.
To get to know our client churches, we begin by asking questions and listening through qualitative research and, as needed, we utilize specialists to conduct quantitative research to help find the answers necessary for success. We ask questions as we work to learn what makes our client churches unique before we make recommendations to solve their problems and accomplish their goals. We develop standout creative solutions that are firmly rooted in a marketing strategy that includes the learning of the who, what, when, where, how and why of our client churches.
Strategically speaking, this process includes auditing the existing materials, programs and goals. It includes evaluating the church's audiences and their motivators, interests, habits, lifestyles—these indicators help us maneuver our client churches toward successful results.
Once we have the answers, we study our client churches' stated goals. Existing marketing objectives can often be refined to become more accurate, reasonable and attainable within set budgets and time frames. In some cases, simply outlining goals for the first time is the appropriate starting point.
After the evaluation, the marketing strategy development takes place. An appropriate, well-executed strategy of how to reach the stated goals and objectives keep the proper focus on our client churches' results.
We recommend creative marketing solutions that will most effectively and uniquely redefine our client churches' objectives and goals.
At Set?Communicate!, we know an effective message involves more than defining proper objectives, strategy and audience. An effective message means executing it with the appropriate creative concept and theme. We make each message unique and memorable.