Utilize A Successful Recruitment and Develpment Brand Marketing Process.
Set?Communicate! conducts research, and develops the overall theme before creating exceptional admissions marketing and development branding tools: corporate identity, viewbooks, search pieces, websites, CDs, direct mail, applications, posters, and displays. Our proprietary marketing direction is introduced throughout the creative and production process: key interviews, audience evaluation and analysis, strategic positioning of benefits, insight of problems, and recommendations of opportunities.

Create Your Memorable Marketing Message.
Each and every Set?Communicate! campaign has its own objectives and goals to reach because each client, product and service has distinct benefits to communicate and specific audiences to reach. Set?Communicate! understands that these underlying principles of marketing drive an organization’s singular message — and that means a memorable marketing message that is exclusive to you and your institution.

Speak Effectively To Your Target Audience.
With sophisticated concepts and executions, Set?Communicate! will effectively communicate your institution’s unique benefits with innovative creative design interpretations, memorable copywriting and stellar production values. Whether your institution is an Historically Black College or University, small private, large or small public university, we work to tell your unique story. The effectiveness of your package greatly depends on the appropriateness of the creative theme, designs, copywriting and techniques created for final production. A good idea can too easily go unnoticed if not communicated properly. Set?Communicate! ensures that your message will communicated with effective, innovative concepts and creative executions in every aspect.
Successful design and creative theme execution will be driven by its prospective audience. In creating a distinct and memorable message for your institution, Set?Communicate! will provide complete creative services, including the following areas:
• After creative conceptualization, Set?Communicate! will establish theme direction, and handle the direction of all copywriting and all artwork for the entire admissions or development campaign.
• We create all of the headlines and write all of the verbiage for your entire campaign.
• We design, layout, illustrate and art direct all of the individual elements of the recruitment campaign.
• Set?Communicate! will create all digital layouts for client review.
• We design and art direct all standard and custom typography.
• We will art direct, direct creative and digital processes of all graphics.

Set?Communicate! Takes Your Project Management Seriously.
In any brand marketing communications program, the efficiency and vigor with which it is handled will add to the success of the program. With many formalities and specific details to be handled, responsible project management ensures that a project will be completed on schedule and in regard to the overall objectives. With proper management, you will not be “bogged down” with details.
Set?Communicate! will effectively manage this project from start to finish by providing the following services:
• Set?Communicate! will provide conceptual concepts and comprehensive layouts of design and copywriting for your review
• We conduct proofing in conjunction with you and your staff.
• Set?Communicate! handle the photography, illustration, and digital production processes.
• We manage the printing, assembly, installation, and other production processes.

Diversity
Located in Charlotte, North Carolina, Set?Communicate! has a varied experience in admissions marketing campaigns, but our client list and experience is incredibly diverse. This diversity helps us avoid the very real trap of serving up the same old concept because we’re working with “just another” college or university. Set?Communicate! serves a number of historically black colleges and universities with their freshman student recruitment efforts. Our success in exceeding the marketing objectives of a broad range of clients gives us proper perspective to meet each new challenge with fresh ideas and insight.

Set?Communicate! is an education brand marketing firm offering research, strategic marketing plans, executions, including viewbook and other campaign solutions and graphic design specialties in marketing communications, creative concepts, themes, development solutions, promotional campaigns, image enhancement, image branding, and conceptual ideas for higher education institutions, historically black colleges and universities, HBCUs, graduate study programs, community colleges and new and developing businesses. A variety of marketing solutions like direct mail, college recruitment, corporate identity programs, website design, brochures and advertising information reach a specific demographic group. We provide photography and copywriting. Effective creative campaigns and marketing strategies promote your company, institution, school, college, university, business, and corporation. Integrated solutions find an audience, maintain objectives, reach goals, market skills and get results.